CV templates / Marketing manager
Marketing manager CV template and example
Marketing leaders hire people who can connect spend to revenue. They look for the channels you owned, the budget you managed and the pipeline, acquisition cost or retention numbers that changed because of you. Show that you can plan a campaign, run it with a small team and report on it honestly.
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How to write a marketing manager CV
- Lead each bullet with a business result such as pipeline, revenue, cost per lead or conversion rate, then name the channel or campaign that produced it.
- State the budget and team size you managed so the reader can judge the scale of the role.
- Name the channels you actually own, such as paid search, lifecycle email, SEO or events, instead of writing 'integrated marketing'.
- Keep the tool list short and matched to the job ad, for example HubSpot, Salesforce and GA4, and let your results carry the rest.
Skills employers look for
Campaign strategy · Demand generation · Account-based marketing · Marketing automation · SEO & SEM · Paid social · Lifecycle email · Content strategy · Brand positioning · Budget management · A/B testing · Marketing analytics · HubSpot · Google Analytics 4
Designs that suit a marketing manager. Your content moves with you.
Startups, marketing, product
Creative, media, sales, personal brands
Marketing, sport, hospitality, sales
Sales, management, client-facing roles
Design, architecture, creative agencies
Teaching, nonprofit, hospitality